Meghan Markle's road to a strong lifestyle brand has been rocky, to put it lightly. The brand, which started out as American ...

After the Duchess of Sussex announced her American Riviera Orchard rebrand, she once again is facing accusations of ...

Meghan originally named her brand American Riviera but it was not allowed as it is a geographical location where she lives.

From memory lane to the memories I’m making today…,” the Duchess of Sussex captioned a photo of her vision board.

What Will Markle’s ‘as Ever’ Sell? Markle said the new company will feature the same products sold under the American Riviera ...

It emerged this week that As Ever’s logo looks near-identical to the Mallorcan village of Porreres’ traditional coat of arms, ...

Meghan Markle gave a rare look at her vision board that included sweet mementos and inspiration quotes in an Instagram post ...

Mark Kolski, who admitted he doesn’t own the trademark to “As Ever,” said he would not be changing the name of his company ...

The poignant choice of hummingbirds in the As Ever crest isn't the only tribute to Harry in the As Ever logo. In a 2022 ...

A small clothing company called As Ever has addressed Meghan Markle ’s decision to use the same name for her lifestyle brand.

Princess Lilibet has made a rare appearance alongside her mom, Meghan Markle, in a new photo featured on Meghan’s newly ...

Meghan Markle included a sentimental nod to her husband Prince Harry in the logo for her lifestyle brand As Ever, formerly ...