Matthew McConaughey and Woody Harrelson reunited for a "True Detective"-themed ad written and directed by the show's creator Nic Pizzolatto. True To Texas encourages the Texan legislature to increase film and TV production in the state through new incentives.

McConaughey and Harrelson re-team for ad from writer-director Nic Pizzolatto that seeks to promote filming in Texas.

Matthew McConaughey and Woody Harrelson have reunited for a “True Detective” moment in a new ad written and directed by series creator Nic Pizzolato. In the video for True to Texas, McConaughey and Harrelson - who embody their “True Detective” characters Detectives Rust Cohle and Marty Hart,

Time is a flat circle, so it makes sense that Matthew McConaughey and Woody Harrelson would return to their True Detective roles at some point. The two actors have teamed up for an ad calling on Texas lawmakers to create new incentives to bring more film and TV production to the Lone Star State.

Matthew McConaughey and Woody Harrelson reprised their “True Detective’” roles in an ad aspiring to incentivize film production in Texas. The dynamic duo teamed up for the ad shared online Wednesday to promote the Texan backdrop as the perfect place for movies to be made.