The new parent company of a large chunk of Comcast’s cable output has settled on a new name as MSNBC and other channels are ...

When NBCUniversal holds its upfront presentation next week at New York’s Radio City Music Hall, it will have a new offering to sell: Versant, the forthcoming spinoff of cable TV brands that includes ...

Comcast revealed “Versant” on Tuesday as the official name for its upcoming NBCUniversal cable network spinoff, according to ...

The partnership suggests Comcast's cable networks split isn't a clean cut, but a slow transition. This article, NBC Universal ...

NBCUniversal on Wednesday announced it will sell ads for Versant, the new name for Comcast's spinoff of most of its cable ...

Comcast's SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and ...

NBCUniversal and Comcast's cable network portfolio spin-off Versant have brokered a new commercial service agreement that ...

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Versant, Comcast’s planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.