Ever thought about what goes behind automotive branding? Most of the time, brand names help build character — think of the Dodge Demon or Lamborghini Diablo. These names are a dead giveaway about what ...

We all have a favorite something, be it a football team or brand of car. Over the years, most of us end up with a car or maybe two cars that we can play with and drive on the weekends. A few of us ...