While the metaverse promises to recreate aspects of real-world shopping, transitioning from the palpable, lively ambiance of real places like the Grand Bazaar in Istanbul to the digital landscape of ...
Generation-Z (roughly twenty-somethings) is the first consumer group to grow up in an all-digital world—digital natives. Just like the cutting-edge technology that is their second nature, members of ...
In a marketplace echoing with an excess of choice, the whisper of the crowd often becomes the deciding voice. This voice, an invisible conductor of consumer behavior, is what we recognize as social ...
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