Apple logo mystery solved: Designer Rob Janoff makes it clear logo has nothing to do with byte, Adam and Eve's forbidden fruit or Newton's gravity

The Apple logo, one of the most recognisable symbols in the world, has been surrounded by speculation and myths for decades.
Cult of Mac

Rob Janoff on Creating the Apple Logo

In a nice little piece of Internet archeology, an interview with graphic designer Rob Janoff on the creation of the iconic Apple rainbow logo has resurfaced at zlok.net. In 1976, Janoff worked as an ...

Apple TV made its colorful new logo in a delightfully old-school way

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a ...
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History of the Apple Logo

Apple is arguably the most iconic brand in history and their logo is universally recognizable. It’s simplicity and straightforward aesthetic makes this a timeless symbol to represent the most valuable ...