Are you a print subscriber? Activate your account. By Tim Nudd - 10 min 17 sec ago By Ad Age Studio 30 - 24 min 58 sec ago 1 hour 10 min ago By Adrianne Pasquarelli - 3 hours 10 min ago By Jon ...

Almost one year ago, research highlighted what we’d all been thinking: with autonomous vehicles, in-car sex would become a common occurrence, even when the cars were in motion. BMW is here to get ...

A new advertising campaign portrays buyers of BMW certified-used vehicles as "unwilling to compromise." BMW of North America LLC distributed TV and radio commercials to regional dealer groups last ...

Both BMW and MG have run afoul of the U.K.’s advertising authority over ads that make claims about their vehicles’ emissions. Intriguingly, the rulings appear to mark the first time the agency has ...

The Tesla Model 3 electric car, which its maker says will launch late next year with 200 miles of range and a $35,000 price, has caused a few shock waves across the car industry. All the German luxury ...

It's probably just about when the convertible top drops on the new BMW F23 that the landscape shown in the new car's ad starts to look somewhat familiar. And then the sign reading Palm Springs comes ...

Whether a reaction to a terrible year for humanity or an attempt to convince the public that corporations can have feelings too, one thing is clear: American companies had on their "serious" hats ...

Simplicity is the watchword of BMW’s new marketing plan for its 3 Series. BMW has run 17 advertising campaigns worldwide for the current 3 Series. For the next-generation 3 Series, which goes on sale ...

Viknesh Vijayenthiran February 19, 2013 Comment Now! From the original ‘The Ultimate Driving Machine’ and more recent ‘Sheer Driving Pleasure’ and ‘JOY’ advertising campaigns, the slogans and taglines ...

A new BMW ad will feature a different Ultimate Driving Machine -- one that’s not powered by an engine. It’s powered by Josh George, a Paralympian Track and Field athlete competing for Team USA using ...

NEW YORK -- BMW ads aired during U.S. Open coverage on NBC and the Golf Channel in June came with a distinct twist. The spots were typical "Ultimate Driving Machine" TV commercials for the 7 series ...