BMW created the iX3 in order to have an electric vehicle on the market sooner than it would have otherwise managed had it created a ground-up new model (which is already being facelifted). And yet, it ...

You’ve been a journalist, a strategist and a marketer at brands like Betfair, Just Eat, Purple Bricks, and now Carwow. Can you walk us through your career journey so far? Not many marketers start off ...

Adform, the most powerful and safe media buying platform, today (September 11th, 2024) announces its new partnership with Carwow, Europe’s biggest online car changing marketplace, at a significant ...

In 2026, a wave of new driving laws will start rolling out across the UK. Drivers have been urged to prepare for the changes ...

A viral Carwow test pitted a Hennessey Mammoth 1000 TRX against a Porsche 911 and Nissan Z. While the sports cars stopped shorter, the heavy truck's braking performance was shockingly close. We dive ...

Volkswagen remains the most-configured brand on the Carwow platform year-to-date*, accounting for 8.9% of all vehicle configurations, according to the company’s latest data. BMW and Audi followed with ...

We know Carwow best for its YouTube drag races and its affable, everyman video host, Mat Watson. But those races are just a marketing trick to grow awareness of the firm’s European car sales business.

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