Most point to the release of the “Rainbow” Daytona in 2012 as the starting point for this trend, but Rolex’s experimentation with multi-hued gems actually goes back much further. The proof?

See also: Briscoe gives Toyota its first Daytona 500 pole as Johnson and Truex also lock into opener Photos capture the double rainbow and the legendary Richard Petty beneath it. The images ...

While the NFL caps each season with its biggest event, the Super Bowl, NASCAR kicks off each of its campaigns with its biggest event, the Daytona 500. The 500-mile race at Daytona International ...