Nike has never been afraid to shake things up. This fall, the brand is rewriting history with the launch of its bold new campaign: “Why Do It?” - a fresh spin on the legendary Just Do It slogan. The ...

Nike is reframing its iconic tagline, “Just Do It,” in a new campaign, “Why Do It?,” per a press release. The campaign was created by longtime agency partners Wieden+Kennedy Portland. The campaign ...

Nike is reintroducing its iconic rallying cry “Just Do It” to a new generation through the launch of its latest campaign, Why Do It? Designed to connect with young athletes, the initiative reframes ...

For nearly four decades, Nike has been telling people to "Just Do It." Today, the brand is reintroducing its iconic tagline, flipping it into a question: "Why Do It?" The answer to that question is a ...

In today’s culture, brand logos and slogans are just as ingrained in our minds as basic elementary math. Household name brands feel more like familiar friends than corporate conglomerates, and each ...

Your youngest employees aren't just asking "why" more often—they're refusing to move without it. And before you roll your eyes at "Gen Z entitlement," consider this: they might be onto something that ...

It has brought back its “Just Do It” but is tweaking it into “Why Do It?”, the company announced this week. “Designed to connect with young athletes where they are, the campaign reframes greatness as ...