L’Oréal is giving the hair dryer a long-overdue makeover. “Over the last 100 years, since the first invention of the hair dryer, people have been drying their hair in the same way,” says Guive Balooch ...
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L'Oréal to Acquire Color Wow
L'Oréal has signed an agreement to acquire hair-care brand Color Wow, the company announced on Monday. Color Wow was founded in 2013 by Gail Federici, and has experienced rapid growth in part due to a ...
PARIS (Reuters) -French cosmetics giant L'Oreal said on Monday it had signed an agreement to acquire haircare brand Color Wow, as it seeks to tap rapid growth in premium hair products. Haircare was ...
L'Oreal is the premier beauty business, with over 30 brands contributing to a market-leading position. L'Oreal's growth has been consistent and robust in the last decade, with industry tailwinds ...
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