Nivea, the Beiersdorf-owned brand, is sponsoring ITV game show PokerFace as part of a major campaign to support the relaunch of its Nivea deodorant range. The show, which is hosted by comic duo Ant ...

*Nivea is flirting with white supremacy in a new ad for its invisible deodorant. The beauty brand used the slogan “white is purity” for the ad posted on its Facebook page, which was geo-targeted at ...

Nivea, the Beiersdorf-owned beauty brand, is overhauling its deodorant range in a bid to take on market leader Unilever-owned Sure. The new strategy aims to reassure consumers that the range is as ...

Today, NIVEA the leader in deodorant in the region launches its latest innovation in Female personal care; new Powder Touch Deodorant. By combining the highly effective anti perspirant formula with ...

Deodorant is an everyday essential. Whether you like an unscented aerosol or compact roll-on there are plenty of choices to shop from. Which is why we've done the hard work for you and handpicked our ...

It seems as though marketing and advertising departments nowadays don’t quite think things through and apparently don’t have people to say, “Hey ... maybe this isn’t such a good idea?” First it was ...

COSMETICS giant Nivea has apologised for an deodorant advert with the slogan "White is purity" after it was branded racist. The Facebook ad was quickly adopted by far-right groups who shared it on ...

An advert for one of Nivea’s most popular products has been described as racist by Facebook users. The advert shows a woman with black hair and her face away the camera, along with the words: ‘White ...

In a bid to be more sensible with my cash, I have been working on making a supermarket switch. In some instances, it's worked really well. Gone are the days of buying those 85p-a-pop yoghurts at ...

The campaign (above) ran on YouTube as well as on TV and depicted a tin of Nivea Crème rolling towards a generic aerosol canister, which changed to take on the branding of Nivea's Protect & Care ...

Cosmetics giant apologises for Facebook ad after it was incorporated in memes by 'alt-right' trolls online COSMETICS giant Nivea has apologised for an deodorant advert with the slogan "White is purity ...