The watch's retail price starts at more than $10,000. The tradition started in 1992. The 63rd Rolex 24 at Daytona will be streamed on Peacock, which will have coverage of the event from flag to ...

For now, anyway. Daytona International Speedway made it official Thursday with the release of dates for next year ...

Pato O'Ward, Scott Dixon, Will Power, Alex Palou, and Colton Herta at the IndyCar Series Bommarito Automotive Group 500 (Image via Getty) With the 2025 edition of the 24 Hours of Daytona beginning ...

You could instead take the checkered flag at the equally daunting 24 Hours of Le Mans race, where the overall winning drivers also receive a Rolex Daytona watch but in all steel, not the two-tone ...

The stage is set for an electrifying start to the motorsports season as IMSA today announced the 64th running of the Rolex 24 ...

It’s time to welcome IMSA back to the big leagues thanks to a raucous Rolex 24 at Daytona and some TV ratings to match. At the year’s biggest WeatherTech Championship race, some drivers ...

DAYTONA BEACH — The call never comes early for Austin Cindric. Usually, the calendar says days and weeks, not months, until the Rolex 24 at Daytona when his invitation arrives. Same procedure ...

DAYTONA BEACH — She resisted any urge to hang a left at the backstretch chicane, so that’s a positive for the longtime Rolex 24 regular. A better positive came shortly thereafter, when ...

The Daytona 200 is the only major motorcycle race that's long enough to necessitate pit stops. And by the way, the fastest ...

DAYTONA BEACH, Fla. (AP) — Roger Penske started his 59th season in motorsports the same way he closed last year — as a champion. Porsche Penske Motorsport on Sunday won the Rolex 24 at Daytona ...

DAYTONA BEACH — She resisted any urge to hang a left at the backstretch chicane, so that’s a positive for the longtime Rolex 24 regular. A better positive came shortly thereafter, when Katherine Legge ...