The stage is set for an electrifying start to the motorsports season as IMSA today announced the 64th running of the Rolex 24 ...

Platinum models also remained stable ... percent increase for a Datejust to a 9.6 percent jump for a Daytona. But the most insane Rolex price increases can be found on solid gold Daytonas.

OK. Admit it. Heading to Daytona Beach, Florida, for this weekend's 60th Rolex 24 at Daytona sounds a lot better than breaking out the snow shovel or trying to find that missing mitten.

Arguably the headline act of Rolex’s Watches and Wonders 2023 ... with 72 hours of power reserve — and if you buy the platinum Daytona, it now has an exhibition caseback.

Kevin Durant’s fashion sense leans toward a mix of casual and stylish, often complemented by luxury timepieces from renowned ...

Rolex will reintroduce the Rolex Daytona Rainbow ... possibly incorporating precious metals like gold or platinum. A new iteration of the GMT-Master II is anticipated, possibly featuring a ...

It’s time to welcome IMSA back to the big leagues thanks to a raucous Rolex 24 at Daytona and some TV ratings to match. At the year’s biggest WeatherTech Championship race, some drivers ...

Today, Audi Sport customer-racing announces its GTD driver line-up for the Rolex 24 hour race at Daytona International Speedway. Testing and preparations began in November and will continue at the ...

Two new expressions of the rainbow watch were introduced this month by LVMH brands Louis Vuitton and Zenith, and each adds a new interpretation of the concept.

In this case, it was a ref 116509-ARPD Rolex Oyster Perpetual ‘Rare Panda’ Daytona chronograph. For Rollie heads, few grails come holier than the Daytona. Born out of a partnership with record ...

In order not to spoil it for anyone who has yet to watch, however unlikely that may be, we suggest you click on this post to see who won the 2015 Rolex 24 at Daytona. You'll also get a thorough ...

DAYTONA BEACH, Fla. — Bubba Wallace vowed to try to “enjoy the little stuff” this season. It showed in victory lane. “Can I get a Rolex for this one?” Wallace quipped, referring to what ...