"The truth is, nobody knows what Rolex is going to do, ever." My bet is that Grandpa Rolex will go back ... all GMT cases to be more like the Submariner's case and add a rainbow Daytona in the ...

Seven-time NASCAR Cup Series champion Jimmie Johnson awaits his turn in the No. 46 Ally Cadillac DPi as he yet again competes in the Rolex 24 at Daytona International Speedway.

The 64th edition of the Rolex 24 at Daytona will take place from January 24-25, 2026. The Daytona 500 may move from its traditional Presidents Day weekend Sunday slot in 2027 due to the Super Bowl.

In a departure from last year's conservative brown and black options, the 1908 now features a platinum case and ... that's rare in Rolex's catalog today, Altieri said. The iconic Daytona features ...

Time to raid the piggy bank and search down the back ... Rolex’s Daytona, Yacht-Master, Sky-Dweller, GMT-Master, Explorer, Oyster Perpetual and Day-Date collections, with larger cases, sapphire ...