Another Fratello Top 5! ✓ We highlight our favorite Rolex chronograph models from the pre-Daytona era ✓ Check them out here!

Watch experts identified the watch as a Rolex Daytona "Le Mans" in yellow gold. It has a resale value of up to $300,000, one ...

ranging from a 7.4 percent increase for a Datejust to a 9.6 percent jump for a Daytona. But the most insane Rolex price increases can be found on solid gold Daytonas. These models have seen a ...

This sentiment applies to more than just sweets, though. Each year Rolex awards the winners of the 24 Hours of Daytona an Oyster Perpetual Cosmograph Daytona, a timepiece better known by the ...

Ah, the gold and green Submariner. Long the home-rendered plaything of online Rolex communities, this would be an absolute smash-hit. Following the design cues of the similarly configured Daytona ...

"This massive chunk of solid 18k yellow gold (which weighs well ... big-time luxury update for the model that Rolex fans salivate for: The Cosmograph Daytona got even more upscale.

OK. Admit it. Heading to Daytona Beach, Florida, for this weekend's 60th Rolex 24 at Daytona sounds a lot better than breaking out the snow shovel or trying to find that missing mitten.

It’s time to welcome IMSA back to the big leagues thanks to a raucous Rolex 24 at Daytona and some TV ratings to match. At the year’s biggest WeatherTech Championship race, some drivers ...

Today, Audi Sport customer-racing announces its GTD driver line-up for the Rolex 24 hour race at Daytona International Speedway. Testing and preparations began in November and will continue at the ...

If all that sounds like a downer, don’t be fooled. It’s still Daytona, there’s still a Rolex for the winner’s wrist, and riders around the globe seem to be taking a renewed interest.