If Switzerland was a high school cafeteria, Rolex would be the king of the cool kids’ table. The Crown still sets the tone for the watch industry at large. Case in point: the rainbow-hued ...

Two new expressions of the rainbow watch were introduced this month by LVMH brands Louis Vuitton and Zenith, and each adds a new interpretation of the concept.

While LVMH has already rolled out a number of impressive watches to start off 2025, thanks to their late January Watch Week, ...

Let's kick things off with the rainbow. There's an undeniable Rolex Daytona connection here, with the big 'R' having launched a rainbow variant of that a few years ago. It's the perfect way to ...

It's not entirely dissimilar to a Rolex Daytona model ... The headline here is the dial, which features rainbow sapphire indices to match the baguette-cut white diamonds and coloured sapphires ...