The holidays are around the corner, and Apple has included a holiday Easter egg in its Store app. Here's how you can find it ...

Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, ...

Apple today updated its Apple Store app for the iPhone and iPad, introducing a new icon that better matches the Liquid Glass ...

Apple finally put the App Store where the rest of the internet lives: the web. You can now scroll categories, search apps, read editorial picks, and peek at iOS apps from any device, even if you are ...

An app, short for "application," is a piece of software developed primarily for use on a phone, tablet, or other mobile, wireless device. If you use an iPhone or iPad, you are using an app every time ...

Natural language App Store search was part of the October iOS 18.1 update, but Apple’s reminder today was the first time I’ve seen it on my iPhone. Natural language App Store search was part of the ...

Apple has rolled out a visual refresh to its Apple Store app for iPhone and iPad, introducing support for iOS 26’s Liquid ...

Apple updated the App Store’s Search tab, removing the Discover section and placing suggested apps, including ads, more prominently below the search bar. Why it matters. Advertisers will now have ...

The updated guidelines, first spotted by TechCrunch, include a new line under section 5.1.2, Data Use and Sharing, which ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...