YouTube is building on its Premieres feature — used for live-streaming pre-recorded videos — by adding support for trailers, redirects from live pre-shows, and customized countdown timers. The company ...

A data analysis of YouTube trailer viewership for films over the last two years finds that views are a decent, if imperfect, measure to roughly gauge how well a studio project could open. By Ben ...

Posts from this topic will be added to your daily email digest and your homepage feed. is an investigations editor and feature writer covering technology and the people who make, use, and are affected ...

As AI becomes an even more contentious issue in Hollywood and the wider film industry, YouTube is also taking a stance against the controversial technology. While the platform has always been filled ...