An alleged affair caught on camera at a Coldplay concert went viral on TikTok, and the couple got doxxed. When does online sleuthing go too far?

The internet has been abuzz for two days over a viral video stemming from Coldplay's concert Wednesday at Gillette Stadium in Foxborough, Massachusetts, where a couple caught on camera was seen hiding themselves from the shot's gaze.

The sports world had a field day making fun of the alleged affair caught on camera at a Coldplay concert earlier this week at Gillette Stadium.

Martin was working the crowd using the “kiss cam” when the camera zoomed in on the couple cuddled up in the stands at the Gillette Stadium on Wednesday night. “Ooh look at these two!” Martin said, as the couple appeared on screen.

The company linked to two people seen canoodling at a Coldplay concert in Massachusetts said it is launching an investigation into the incident after people online speculated the man in the video is the company’s CEO.