The new Gap campaign comes fresh off KATSEYE’s performance at Lollapalooza, a feat that the group doesn’t take lightly. “It ...

Gap's marketing revamp began after former Mattel exec Richard Dickson took over as CEO of parent company Gap Inc. in 2023. He ...

Gap has launched its Fall 2025 campaign, “Better in denim,” spotlighting the return of its iconic low-rise styles and the ...

A ll products featured on Teen Vogue are independently selected by Teen Vogue editors. However, when you buy something ...

Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer ...

The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...

Gap's new spot is cool and should bring all the girls to the yard, but will it appeal to a truck driver in Whitesburg, ...

2025 is shaping up to be quite the year for Katseye, the Los Angeles-based girl group consisting of Lara, Yoonchae, Daniela, ...

Invisible Dynamics worked with Gap’s team on “Better in Denim,” directed by Bethany Vargas and choreographed by Robbie Blue.

Its newest campaign, ‘Better in Denim’, is true to the brand, says CEO Mark Breitbard, who has been on a mission to rebuild ...