Bogg Bags is expecting to double its sales this year as it inks new sports deals with Fanatics, though the brand is planning ...
Geico is putting its search for an additional creative agency on hold as it remains without a CMO following the 2024 ...
Sports teams are turning to Hello Kitty tie-ins and other pop culture plays to draw new fans and bolster branding.
Among today’s creative highlights, AT&T gets unexpected mileage from a sweater it made for Cooper Flagg’s grandmother; Serena ...
Also: Paramount signs on to iSpot’s new TV outcomes measurement platform, TurboTax’s social video triumph, macroeconomic news ...
Etsy says, “Birthdays—we’re good at remembering them but we’re not always great at celebrating them” in a spot that advocates for giving personalized gifts.
Skincare brand The Ordinary gets in the egg biz, Pepsi makes gains on Coke and Chili’s channels ‘The Office’—plus, why it was ...
What to know about moving from an agency to the brand side—and how it can boost your career.
Subscribe and get unlimited access to Ad Age's award-winning industry coverage. Brian Bonilla covers ad agencies, including creative and media shops, experiential, health care agencies and more. He ...
In the depths of the Great Depression, Colgate University swim coach Sam Ingram decided his student-athletes should decamp from frigid Hamilton, New York, to Fort Lauderdale over their Easter break to ...
Standing outside DEI's frame gave Southwest Asian and North African creators a clear view of how to create true change.
The new sports drink from Michelle Obama’s Plezi Nutrition brand represents how the two-year-old better-for-you food company ...