The 24 Hours of Daytona is a race for time in more ways than one: winners get a valuable Rolex Oyster Perpetual Cosmograph ...

From the Daytona to the King Midas, GQ watch editor Cam Wolf dives deep into all the most significant lines in the Crown’s ...

The Rolex 24 starts the racing calendar at Daytona International Speedway. Here's what to know about the 24-hour race, including how to watch.

Daytona's annual sports-car run, the Rolex 24, began in 1962 as a 3-hour effort. It's been won by Mario Andretti and Paul ...

It’s known as the Rolex 24 at Daytona, and has been since 1992, which is the longest stretch ... have left Daytona with a brand new Rolex watch, which has become sports-car racing’s ultimate ...

Here's how a small fortune's worth of Rolex Daytonas bide their time at the Rolex 24 Hours at Daytona before landing on the ...

The fate of a Rolex watch that solved a notorious murder in ... Platt wanted to return to Canada so was leant money in 1992 by Walker and in return he stole Platt's identity using these documents.

The modern culture that has taken to Wessely most conclusively is music.

The first 24 hour race took place in 1966, with Rolex signing on as the title sponsor back in 1992. Two drivers share a record-setting five wins at the event: Hurley Haywood (1973, 1975 ...

Since 1992, the winning drivers each receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona watch. How much it is worth? Well, Rolex doesn't list a price on its website.