As businesses across India accelerate their digital transformation, the demand for marketing partners who can deliver both ...

Nicole German, who heads up marketing for HSBC’s B2B business, says while the fundamentals of marketing remain the same as ...

Kent encourages advisors to help clients reduce concentrated positions and avoid large capital gains by using appreciated ...

Hayy Media, a marketing and content solutions company, has been awarded the integrated B2B and B2C marketing mandate for ...

The ‘Math of Marketing’ IP focuses on resolving the critical tension between immediate ROI and sustainable brand equity ...

Before this role, she held senior marketing and leadership positions at Air India, Vistara, Stellr, Talentedge, Expedia, ...

The framework will study short- vs long-term returns, customer retention, AI and attribution tools, and how marketers test ...

Ariane Gorin wrapped up her second year as Expedia CEO, and the OTA executed a significant improvement versus peers in 2025.

The first output under the initiative will be a report titled Math of Marketing: How Modern CMOs Measure What Matters, which will outline findings from the initial study.

The power of marketing is real, and it can move markets and shape industries, but its impact is only as durable as the ...

Success in 2026 for B2B marketers to break the mold, invest in market conditioning, and build campaigns that put buyers at ...

Treasure Data's Marketing Super Agent is a multi-agent AI orchestration system that helps marketing teams plan, create, and execute the full lifecycle of marketing.