Dubbed the ZO2 Prime, the sneaker was controversially ... Not only did Lonzo's Big Baller Brand shoe bomb out in the market because of its ridiculous price, but it also bombed out literally ...

there have been questions about whether Big Baller Brand shoes were the reason for the first Lonzo injury. This injury and all his subsequent ones have made the most common question around him ...

“They were like kickball shoes,” the elder Ball brother said of the early pairs, which he’d ditch for the remainder of the competition. And even after Big Baller Brand secured a deal for ...