Tommy Hilfiger and Cadillac Formula 1 Team have forged a multiyear partnership setting the fashion brand up as the team’s official apparel partner. The Hilfiger brand, which is part of PVH Corp., is ...

The newly created Cadillac Formula 1 team has announced its first brand partnership since it was formally approved. The team will enter the 2026 Formula 1 World Championship season with Tommy Hilfiger ...

(Reuters) -Kentucky bourbon brand Jim Beam and Formula One newcomers Cadillac announced a partnership on Wednesday highlighting their historic ties and adding to the team's American spirit. The ...

The new Cadillac F1 team on Wednesday announced a multi-year partnership with Jim Beam that makes the American bourbon distiller its official spirits partner. “This partnership brings together two ...

The Cadillac F1 team is preparing for its big debut in the 2026 racing season. As it gets closer to hitting the grid, partnerships and sponsorships are emerging, many of which are cementing the team’s ...