Explore how Ferrari's luxury branding, F1 ties, and diversification drive high margins and sustainable growth amid competition and electrification trends.

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

MARANELLO, Italy--(BUSINESS WIRE)--PUMA and Scuderia Ferrari HP mark two decades of partnership, a collaboration that has consistently pushed the boundaries of speed, design, and motorsport culture.

Ferrari began their FIA World Endurance Championship in style taking a 1-2-3 at the Qatar 1812 km, with the #50 499P topping the AF Corse customer car and its sister hypercar. The three BoP favoured ...

It was a tour de force for Ferrari. The No. 50 factory crew of Antonio Fuoco, Nicklas Nielsen and Miguel Molina led home a 1-2-3 for the Italian marque, finally capturing the first win for either of ...

(CNN) — Lewis Hamilton stunned Formula 1 when it was announced he would be joining Ferrari last year, but not everyone thought the move was a good idea. At 40, some critics say Hamilton’s best ...

thanks to a Ferrari triple on the Lusail circuit, home to the 1812 KM of Qatar. The victory was secured by Antonio Fuoco, Miguel Molina, and Nicklas Nielsen in the number 50 499P, crossing the line ...

Shares sold at 450 euros each, bookrunner says Ferrari bought back 300 million euros of its own shares Exor will retain 20% stake, 30% voting rights in Ferrari The sale will help Exor reduce ...

Easy to forget now, but series production, front-engined Ferrari V12 drop tops endured a seriously long hiatus until quite recently. From Daytona Spider to 812 GTS there wasn’t a single one ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Italy’s Agnelli family holding company, Exor, said it planned to sell a 4 per cent stake in luxury sports ...

Norris, the pre-season title favourite, set the pace with a best lap of 1:30.430 in the hour after running had resumed to head Mercedes' George Russell, Red Bull's Max Verstappen and Ferrari's ...