The story of Santa’s success as a brand is about the position he has taken in our minds. Sure, Coca-Cola played a big role.

As we look toward the year ahead, this act of remembrance becomes more than reflection—it becomes a bridge between what has ...

Indian cinema icons like Dharmendra, Manoj Kumar, Asrani, and Kamini Kaushal. This year-end tribute remembers the legends who left an indelible mark with their artistic legacy, cherished by audiences ...

The Economic Times Global Capability Centres Awards make a timely debut to celebrate this extraordinary evolution. For the first time ever, we unveil a platform that brings together the work shaping ...

TVK founder Vijay attacked the ruling DMK in Erode, accusing it of 'ugly politics' and false propaganda. He called the DMK an ...

Shefali Shah celebrates her 25th wedding anniversary with filmmaker husband Vipul Amrutlal Shah, sharing a heartfelt video of ...

Discover how marketers can transition from a narrow focus on ROI to embracing ROE, fostering meaningful brand experiences and ...

Vijay attacked the DMK at a public meeting in Erode, calling it an “evil force.” He projected TVK as a “clean and pure force” ahead of 2026. He flagged failures in governance, irrigation, jobs, safety ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Eric's career includes extensive work in both public and corporate accounting with ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

Whether it is a pop singer promoting soft drinks or a celebrity influencer showcasing products on social media, celebrity advertising is hard to ignore. Celebrities naturally command attention and ...