Millions of Kroger shoppers swipe or enter their loyalty card at the checkout every day, allowing the retailer to tabulate their buying habits and pitch discounts tailored from their shopping profile.

Millions of Kroger shoppers swipe or enter their loyalty card at the checkout every day ... misrepresents how Kroger responsibly uses data to benefit customers,” the company said.

Kroger has secret shopper profiles on millions of its grocery customers. They may be affecting what consumers pay for goods.

For years, Kroger has made a concerted effort to drive people to its loyalty program and more than 95 percent of customer transactions are tied to a Kroger loyalty card. Kroger leverages customer ...

So what it means is many people will get personalized discounts. A lot of people love discounts and it’s a free loyalty ...

Well, if you’re a shopper hoping to get extra discounts, signing up for that free loyalty ... s Kroger. They are the second-largest grocery chain in the United States. They have a data unit ...

“The way this data is being used is very clearly widening ... than 95 percent of customer transactions are tied to a Kroger loyalty card. The grocery chain also has an in-house data unit ...

Your grocery trips are fueling a billion-dollar data business you never agreed to. Consumer Reports found that Kroger collects and monetizes data from its 63 million loyalty program members, using ...

Consumer Reports found that Kroger collects and monetizes data from its 63 million loyalty program members, using this information to power its “precision marketing” division. The data ...