Samba TV, a specialist in AI-driven media intelligence, and Amazon Ads have unveiled a study that shows how outcome-based ...

Amazon’s streaming service, Prime Video, has quietly doubled the amount of advertising shown during its content, according to an exclusive report from Adweek.

Amazon and Roku will pool audiences tied to their connected-TV services for advertisers under terms of a new partnership ...

Amazon Ads and Roku are teaming on a landmark initiative that will give advertisers access to more than 80% of connected-TV ...