This sentiment applies to more than just sweets, though. Each year Rolex awards the winners of the 24 Hours of Daytona an Oyster Perpetual Cosmograph Daytona, a timepiece better known by the ...

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches ... model and 3% for its Cosmograph Daytona watch. A Rolex spokesperson did ...

The larger version now comes in Rolex's custom Everose gold with a slate ombré ... Altieri said. The iconic Daytona features two new mother-of-pearl color combos — one light face with dark ...

Let's take a look at five of the best, so far. In its steel form, the Daytona remains one of the toughest Rolex models to pick up at retail. It's not hard to see why, either. The timeless ...