The Rolex 24, Daytona's endurance classic, has been run on the final weekend of January since 2006. Will it remain there for ...

Another Fratello Top 5! ✓ We highlight our favorite Rolex chronograph models from the pre-Daytona era ✓ Check them out here!

Next January will mark 20 years since Daytona's Rolex 24 planted itself on the final weekend of January. And that's where it's staying. For now, anyway. Daytona International Speedway made it ...

Roger Penske's prototype Porsche has swept historic races at Daytona and Sebring to begin the year. A Porsche, and Mercedes, also got GTD wins.

Before the first practice session of the Mobil 1 Twelve Hours of Sebring, a special podium ceremony was held in victory lane ...

Watch experts identified the watch as a Rolex Daytona "Le Mans" in yellow gold. It has a resale value of up to $300,000, one ...

This will make for some great watch spotting from a guy we already know is a fan of the Daytona. However, Rolex’s ambassadorships typically go beyond strapping the newest timepieces to their ...

The GMT has always been near the top of my favorite Rolex families, but I would have guessed the Daytona would show up more on this particular list. Bezel’s most-wanted series list, meanwhile ...

The GMT has always been near the top of my favorite Rolex families, but I would have guessed the Daytona would show up more on this particular list. Bezel’s most-wanted series list, meanwhile ...

The Daytona 500 is one of the biggest and most illustrious NASCAR races of the year, and the festivities at Daytona International Speedway will be happening all week long in the lead-up to Sunday ...

Editor’s note: This story was originally published in 2022 and has been updated. The Daytona 500 is one of the NASCAR Cup Series’ crown-jewel races. It’s the crown jewel of crown jewels and ...