In NASCAR, the driver controls these things with his right foot feathering the throttle and an eyeball glued to the tachometer ... four Indy 500s and 12 Rolex 24s at Daytona, is entered ...

The Rolex 24, Daytona's endurance classic, has been run on the final weekend of January since 2006. Will it remain there for ...

Another Fratello Top 5! ✓ We highlight our favorite Rolex chronograph models from the pre-Daytona era ✓ Check them out here!

Next January will mark 20 years since Daytona's Rolex 24 planted itself on the final weekend of January. And that's where it's staying. For now, anyway. Daytona International Speedway made it ...

If all that sounds like a downer, don’t be fooled. It’s still Daytona, there’s still a Rolex for the winner’s wrist, and riders around the globe seem to be taking a renewed interest.

Before the first practice session of the Mobil 1 Twelve Hours of Sebring, a special podium ceremony was held in victory lane ...

This will make for some great watch spotting from a guy we already know is a fan of the Daytona. However, Rolex’s ambassadorships typically go beyond strapping the newest timepieces to their ...

Rolex is one of the most prestigious luxury watch brands in the world, renowned for its exceptional craftsmanship, precision, ...

The GMT has always been near the top of my favorite Rolex families, but I would have guessed the Daytona would show up more on this particular list. Bezel’s most-wanted series list, meanwhile ...

The GMT has always been near the top of my favorite Rolex families, but I would have guessed the Daytona would show up more on this particular list. Bezel’s most-wanted series list, meanwhile ...

Editor’s note: This story was originally published in 2022 and has been updated. The Daytona 500 is one of the NASCAR Cup Series’ crown-jewel races. It’s the crown jewel of crown jewels and ...