The iconic Daytona ... also has ceramic inserts to help it stay comfortable and flexible for years to come. The dials in slate and white don't look half bad, either. Rolex's ultimate dive watch ...

OK. Admit it. Heading to Daytona Beach, Florida, for this weekend's 60th Rolex 24 at Daytona sounds a lot better than breaking out the snow shovel or trying to find that missing mitten.

In 2023, Rolex celebrated Le Mans’ 100th anniversary with a limited edition Daytona in 18-karat white gold ... inspired dial design and a red-black ceramic bezel. This exclusive watch was ...

The Rolex 24, Daytona's endurance classic, has been run on the final weekend of January since 2006. Will it remain there for 2026?