The 24 Hours of Daytona is a race for time in more ways than one: winners get a valuable Rolex Oyster Perpetual Cosmograph Daytona watch. By K.C. Colwell Published: Feb 12, 2025 Save Article ...

Revealed at the Watches and Wonders event in Geneva, the novelties are spread across Rolex’s Daytona, Yacht-Master, Sky-Dweller, GMT-Master, Explorer, Oyster Perpetual and Day-Date collections ...

It’s the steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona (with a white dial) that has become synonymous with victory in the 24-hour race that opens the IMSA season. VIEWER’S GUIDE: ...

Winning the famed endurance contest means keeping your eyes on the prize—an engraved Rolex Oyster Perpetual Cosmograph Daytona. For Racers in the 2021 Rolex 24 at Daytona, It’s All About the Watch ...

The 2016 Rolex 24 at Daytona is in the books, ... The speed of competition is hypnotic and ... The winning drivers and owners are awarded a special Rolex Oyster Perpetual Cosmograph Daytona.

The Rolex 24 starts at 1:40 p.m. ET Saturday afternoon, ... Since 1992, the winning drivers each receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona watch.

It is March 24, and I am sitting in the Geneva headquarters of the watchmaker with the platinum version of its brand-new, not-yet-announced Rolex Oyster Perpetual Land-Dweller in my hands.