Rolex buyers carry more than a luxury watch — they carry a story about how they built their wealth. When asked how they got ...

A priceless golden pocket watch owned by a Frenchman who fought in the Revolutionary War sells for less than a Rolex at a ...

Tough times for watches are driving creative strategies and collaborations. Which brands are reaping the rewards?

Mercedes Gleitze's Rolex Oyster that she wore swimming the English Channel fetched $1.73 million at Sotheby's Geneva, along ...