For the second straight year, adidas is making a major investment in the high school NIL space. The brand announced six top ...

Meet five NFL players who’ve landed massive endorsement deals, turning on-field success into big-time brand partnerships.

The rock god-turned-reality TV dad and cultural icon generously offers his DNA, courtesy of the brand, via 10 cans of its low-calorie iced tea that he personally drank and crushed, which fans can snag ...

Randi discussed the inclusion of trans athletes in sports during a recent podcast appearance, shortly after Simone Biles ...

Randi Mahomes, the mother of Kansas City Chiefs star Patrick Mahomes, weighed in on the fairness around trans athletes in girls' and women's sports.

Patrick Mahomes' Wife Reacts to New Video Featuring Cristiano Ronaldo and Rory McIlroy originally appeared on Athlon Sports.

Aditya Birla Group expects four of its lifestyle brands - Louis Philippe, Van Heusen, Allen Solly, and Peter England - to ...

Philadelphia Eagles star Cooper DeJean chose to sign a Patrick Mahomes card, but he had to add a special message to it before ...

From Taylor Swift's boyfriend Travis Kelce to Super Bowl champion Jalen Hurts, meet the most attractive NFL players.

From Taylor Swift's boyfriend Travis Kelce to Super Bowl champion Jalen Hurts, meet the most attractive NFL players.

The NBA superstar has purchased a minority stake in PSG, but where does he stand among the highest earning athletes?

The Kansas City Chiefs have released tight end Kevin Foelsch and veteran guard Tremayne Anchrum Jr., making way for two minicamp risers in tight end Geor'Quarius Spivey and offensi ...