The platform, TrueStream Political, is intended to help campaigns navigate an increasingly fragmented CTV environment.

The Supreme Court is set to weigh in on laws like the Voting Rights Act and limits on coordinated party expenditures.

L2 isn't taking the “move-fast-and-break-things” approach to innovation that has been encouraged with the rise of new ...

For assured success, any business or public policy coalition must invest in a campaign to communicate its vision clearly and ...

From the fast-growing use of artificial intelligence in polling and advertising to the emergence of new digital fundraising ...

They hammered opponents on affordability, showed what fighting looks like and adapted to today’s information environment better than ever before. But underneath a seemingly good year, risk is building ...

The Democratic National Committee is scrapping the release of its long-awaited review of the 2024 election. The report was intended to be a comprehensive examination of the factors that led to a ...

An extensive new analysis of surveys and focus groups compiled over the past year lays out a series of factors that it argues stand as the basis for former Vice President Kamala Harris’ and Democrats’ ...

We’ve spent our careers living at the intersection of campaigns, advocacy and lobbying — three worlds that all orbit the same sun: persuasion. Whether you’re selling a candidate, an idea or a policy ...

TikTok now reaches millions of voters who consume political information almost entirely through short-form, emotionally engaging and personality-driven content. When used effectively, there is growing ...