In this fast-paced and insightful conversation from Cannes, Michelle Urwin, Chief Marketing Officer at Skai, breaks down the top three trends shaping Amazon Ads and how advertisers are successfully ...

Whatever your take on the FTC’s conditional approval of the Omnicom/IPG deal, one thing’s clear: Ferguson is being more ...

Alliant will integrate AnalyticsIQ’s audience modeling platform, which is based on user surveys and studies of health, wellness and cognitive psychology.

The demise in recent years of legacy DSPs is not a glitch in the matrix; it’s a business model failure, leaving SSPs and ...

Capitol One, coffee mogul?; Instagram and TikTok are coming for YouTube TV’s throne; Nike is reversing its DTC course.