Movistar and VML Mexico have been honored as one of The Ad Club NY’s Brave Brands for a campaign that sought to tackle the new ways in which organized crime groups were recruiting young people.

The World Federation of Advertisers has once again teamed up with The Drum to spotlight and celebrate the industry’s leading marketers.

A new ad from denim brand Olga Basha might well deserve a trigger warning. In fact, sensitive viewers may want to look away if you are at all squeamish. The ad unfolds in a diner, where two friends ...

Free ad-supported streaming TV (FAST) is no longer just an add-on channel, but a powerful new space for reach, relevance and trust, say CNN, TalkSport and LG Ad Solutions speaking on stage at The Drum ...

From memory sticks lost on the tube to shaping one of Britain’s leading indies, Jenny Biggam shares two decades of lessons in media, leadership and resilience.

Job losses have already begun, with headcount reductions across those organizations averaging at 8% this year, Forrester says. Pulling forward predictions of AI-related job losses of 7.5% by 2030, it ...

In advertising, the real blocker isn’t a lack of ideas. It’s the fear of being wrong on the company’s dime. Big budgets, slow production, and mounting expectations make marketers and creatives more ...

With the release of the pop superstar’s 12th album, brands will look to cash in on Swiftie-mania. But, says Alex Turthscan of Mediaplus Group, in a world defined by mass-produced fandom, maybe the ...

Six months on from Technicolor’s collapse, Green Square’s Nick Berry assesses the state of the creative production industry. With legacy players falling away but independents thriving, he asks what ...

From Boots and British Airways to Water Babies, we analyze the top picks from ITV and Sky to uncover six trends that prove the reach and precision power of addressable TV, with learnings from ...

What do pause-button holidays, hyperlocal toilet paper targeting and warnings to ‘respect the viewer’ tell us about the future of CTV? Dan Botten, The Drum’s head of research & insight, sat down with ...

As VP of Creative at Jellyfish and a juror in the Design category at The Drum Awards Festival, Richard West explores how AI is reshaping the design process, why consistency still wins in a fast-moving ...