IPL franchises optimistic about sponsorship revenue growth despite economic challenges, focusing on renewals and new ...

With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving.

McDonald's will become the title sponsor of the French league from July for the next three season, the league said on Thursday. The fast-food chain is succeeding Uber Eats as the title sponsor of ...

Earlier, Carse was ruled out of the TATA IPL 2025 due to a toe injury which he suffered during England’s Champions Trophy campaign and was ruled out after the Australia game. Kolkata Knight ...

This could mean the sponsorship money PCB generates will decrease, both in international and domestic (PSL) cricket. CSK has been forced to practice at the CSK Academy in Chennai for the upcoming IPL ...

These high-value agreements highlight IPL's growing appeal and the increasing brand value of the league. As the IPL 2025 season draws closer, IPL teams are ramping up their sponsorship deals ... will ...

Former Indian cricket team skipper MS Dhoni has sent the internet into frenzy with a cryptic message over his Indian Premier League (IPL) future. This year, teams were allowed to keep a mixture of ...

With the PGA Tour and LIV continuing their years-long skirmish over players and purses, the economic uncertainties may be contributing to longtime partners opting out of sponsorship deals at local ...

It directed agents to focus on children deemed “flight risks” – including those ordered deported for missing court hearings and those released to sponsors who are not blood relatives.

Mumbai Indians is easily the most successful franchise in the history of IPL. The franchise has finally unveiled their jersey for the new season. MI have won five IPL titles, which is the ...