The Rolex 24, Daytona's endurance classic, has been run on the final weekend of January since 2006. Will it remain there for 2026?

Before the first practice session of the Mobil 1 Twelve Hours of Sebring, a special podium ceremony was held in victory lane ...

Watch experts identified the watch as a Rolex Daytona "Le Mans" in yellow gold. It has a resale value of up to $300,000, one ...

But in recent years, as steel sport watches like the Rolex Daytona and Patek Philippe Nautilus have dominated the collecting scene and become more permissible in formal settings, an entirely new type ...

President Donald Trump became the first president to attend the Daytona 500 twice when he visited the racetrack earlier this month. He met with some drivers on pit lane before he rode in the ...

The Oscar-winning actor becomes the latest in a stable of luminaries that includes Martin Scorsese, James Cameron, Roger Federer and Coco Gauff. By Laurie Brookins Freelance Contributor ...

This will make for some great watch spotting from a guy we already know is a fan of the Daytona. However, Rolex’s ambassadorships typically go beyond strapping the newest timepieces to their ...

Isle of Man TT superstar Michael Dunlop will enter into this year’s Daytona 200 on a Milwaukee Ducati, hinting again at his possible 2025 road racing plans. The Northern Irishman made history ...

At the same time, older buyers tend to invest in more expensive models. For example, the Rolex Daytona accounts for 17.1% of Rolex purchases among those over 60 – more than double the 8.2% share among ...

The Charger Daytona is a motoring legend and a disappointment for die-hard Mopar enthusiasts. The paradox is fully explainable by the duality of the moniker: initially released as the 200-mph ...

William Byron became the youngest driver to win multiple Daytona 500s. The event drew 6.76 million viewers on TV, a 13% increase from 2024, and marked the highest viewership for a sporting event ...

After a violation with the spoiler on Briscoe’s Daytona 500 car, NASCAR docked Briscoe 100 points and 10 playoff points, penalized Joe Gibbs Racing 100 team owner points and 10 playoff points, fined ...