In 1992, Rolex began awarding watches for overall and class wins at the race. You don't have to triumph at Daytona to win a Rolex. You could instead take the checkered flag at the equally daunting ...

Every winning driver in each of the four categories (plus the race’s grand marshal) will receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona (with a white dial). The watch’s ...

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After peaking in May 2022, watch prices on the secondary market have ... Recognizable models such as the Rolex Daytona or GMT-Master II are perpetually in high demand, Tian said, while other ...

The Rolex 24 starts the racing calendar at Daytona International Speedway. Here's what to know about the 24-hour race, ...

Rolex has ceased production of its Oyster Perpetual “Celebration Dial”, the colourful and playful version of its entry-level time-only watch it released in 2023, to a blaze of attention.

Rolex 24, aka 24 Hours of Daytona, begins Saturday and concludes Sunday. Here's how to watch, including time, TV schedule and streaming info.

We're in for another exciting weekend of racing at Daytona International Speedway. No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto ...

Each year Rolex awards the winners of the 24 Hours of Daytona an Oyster Perpetual Cosmograph Daytona, a timepiece better known by the simpler epithet Daytona. More than just a testament to the feat of ...