Every year at Watches & Wonders, Rolex dominates the conversation, unveiling highly anticipated model updates, unexpected ...

Rolex is releasing two new versions of the Daytona with stone ... pearlized—talk about gilding the lily—and says in a press release that it’s “extracted from the oldest and noblest part ...

The 64th edition of the Rolex 24 at Daytona will take place from ... Daytona International Speedway made it official Thursday with the release of dates for next year's American endurance classic ...

Rolex’s 5th Avenue flagship will open at the end of 2026, the company’s CEO Jean-Frédéric Dufour told WatchPro at the opening ...

Leonardo DiCaprio is now part of the Rolex family. The Oscar-winning actor was announced as the brand’s newest ambassador on Tuesday, following the release of Rolex’s “Reach for the Crown ...

It's the best time of year to be a watch lover. As Watches and Wonders 2023 draws to a close, we're left to revel in the good, the bad, the ugly, and the downright bizarre that graced stands in ...