But you have made deals from it. Absolutely. I had a guy bring me a Rolex Padellone [ref. 8171] that he thought was worth $200. I really pitched the producers on that. He got it from his ...

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No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in the "Birthplace of Racing." Can't catch the beginning of the race Saturday?

The IMSA WeatherTech SportsCar Championship series ran through qualifying for Saturday's Rolex 24. Driver Dries Vanthoor laid down the fastest lap, ensuring his No. 24 BMW M Hybrid V8 will begin ...

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW' in hot pursuit with one hour remaining in the sports car endurance classic.

Rolex is indisputably the biggest and most influential watchmaker in the world. The Crown makes the most important and recognisable timepieces on the market—and where it goes, the industry follows.

With Felipe Nasr again leading the charge, “The Captain” has another crown in the Rolex 24 at Daytona. Nasr outdueled Porsche Penske Motorsport teammate Matt Campbell to take the checkered flag in the ...

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW’ in hot pursuit with one hour remaining in the sports car endurance classic. Matt ...

Between January 23 and January 26, the Rolex 24 will kick off the start of the 2025 racing season down at Daytona International Speedway’s infield road course. The endurance event has a long and ...

It's a new year for the IMSA WeatherTech SportsCar Championship, and the season kicks off with the Rolex 24 at Daytona. The championship, a 24-hour endurance race, features four different classes ...

The 2025 Rolex 24 at Daytona was finally done and dusted on Sunday, January 26. The 2025 IMSA SportsCar Championship’s season-opener, a 24-hour endurance sports car race, started on Saturday ...