In an era of extraordinary turnover at top fashion houses, brands often lean into their classics—from Gucci’s bamboo-handle ...

Bluesky CEO Jay Graber made a splash at SXSW last week, showing up at her keynote event in a t-shirt that subtly poked fun at Meta founder Mark Zuckerberg. Or, at least it seemed like it was subtle.

Patriot Jean Co., a new direct-to-consumer men's denim brand, is stepping in to fill the void left in the U.S. market when the denim industry's "big three" shifted their production overseas. "In my ...

Jessica Alba wore Reformation jeans to celebrate Eva Longoria’s 50th birthday. One PEOPLE writer has the same pair and says they’re very comfortable and got a compliment on the first wear. Alba also ...

Beyond sells a 75% stake in Zulily to fashion discount e-tailer Proozy for $5 million, after acquiring it a year ago for $4.5 ...

At nearly $30, these jeans are at the lowest end of the denim price spectrum, but 17-year-old Romy Bergetz says they hold up ...