The final viewership numbers are in for the NBA's five games on Christmas Day and they were even better than first thought, ...

The NBA’s five-game Christmas Day slate averaged about 5.25 million viewers per game across ABC, ESPN and its platforms, in ...

LeBron James and the NBA will have to make room for the NFL on Christmas. That shouldn’t be a problem. Both leagues were ...

The NBA has long dominated Christmas, just as Thanksgiving has become synonymous with football, but viewers got the best of ...

The NBA’s lineup saw an 84 percent rise over 2023. The NFL’s Christmas numbers decreased from last season, but not at the ...

Is it a Christmas miracle? Despite the ongoing conversation around the NBA's viewership decline, the league delivered its ...

The NBA saw its most-watched Christmas Day lineup in five years, the league said on Thursday, as it went head-to-head with ...

The Los Angeles Lakers beat the Warriors on Christmas Day and once prominent pundit thinks that's an issue for the NBA.

The NBA's Christmas Day slate featured five classics, with epic performances from the league's biggest stars -- something the ...

NBA Christmas Day viewership increases 84% vs. last year, averaging 5.25 million viewers per game in the U.S. Official ...

The NBA experienced its most-watched Christmas Day in five years, with an average of 5.25 million viewers per game across ABC ...

The battle for Christmas is on between the NFL and the NBA after both leagues released viewership numbers for the Christmas ...