"Shein makes India comeback via strategic deal with Reliance" was originally created and published by Retail Insight Network, a GlobalData owned brand.

Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.

The app is available on Android and iOS, initially catering to customers in New Delhi, Mumbai, and Bengaluru, with a nationwide rollout planned soon.

Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.

Shein has partnered with Reliance Retail, owned by Mukesh Ambani. The Shein India Fast Fashion app is now accessible on both Google Play Store and Apples App Store.

Shein, the Chinese fast-fashion brand, returns to India after a five-year ban, partnering with Reliance Retail. This deal ensures data security with all customer data stored in India, addressing previous security concerns.

Chinese fast fashion major Shein has reportedly made a comeback to India through a partnership with Reliance Retail nearly five years after the app was banned amid diplomatic tensions between New Delh

Shein has returned to the Indian market through a new app launched by Reliance Retail, focusing on local manufacturing and strict data sovereignty. Th

Shein, now based in Singapore, is offering affordable fast fashion in India. Two years ago, Reliance Retail Ventures Ltd partnered with Shein to sell its products in the country. In a written response to the Lok Sabha last month,

Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after

Shein, the Chinese fast-fashion retailer, has reentered the Indian market through a collaboration with Reliance Retail, nearly five years after its app was banned due to strained relations between India and China.