A Cannes state of mind There’s a particular pantone that defines Cannes. It’s not just the turquoise water (3258C) or the pale pink rosé (489C) —though both do flow in abundance. It’s 3435C (green, ...

The French Senate has backed a new bill targeted at ultra-fast fashion sites like Shein and Temu that includes a ban on ...

US businesses lined up behind Donald Trump in last year's Presidential election and now they're seeing the consequences: ...

Emanuele Morelli A single Midjourney-generated image, a lone billboard for Shein perched above a mountain of textile waste, lands harder than any 60-second PSA. By weaponizing the very AI that fuels ...

A new study, ‘The Attention Dividend’, reveals premium large format digital out of home (DOOH) attracts five times more ...

One of London's more eagerly-awaited creative start-ups is officially launching, Ace of Hearts founded by former adam&eveDDB ...

Persil x Arsenal Every Stain Should Be Part of the Game by MullenLowe Six in ten girls leave sport because they’re scared of period stains. Think about that. We celebrate mud, sweat, even blood from a ...

Ads for two major brands, Twix and Diesel, have been banned by the ASA. The Twix TV ad, by adam&eveDDB, was banned for encouraging dangerous driving by showing a car chase with a man doing fast, ...

At least WPP CEO Mark Read got his timing right: earlier this week he announced he was to step down, days before one of his ...

In his new role as Ocean Outdoor chairman, OOH evangelist Tim Bleakley is on a mission to Make Outdoor Creative Again (MOCA).

Out of Home global ad revenue reached $46bn - a ten per cent increase on 2023 - in 2024 with $49bn forecast for 2025, World ...

Unusually for a company preparing to change its leader, WPP has been on the front foot recently in the PR stakes, relentlessly plugging its AI capabilities at the same time as it's been fending off cr ...