I love to feel contained. Lace-up corsets, lymphatic drainage onesies —I take comfort in being swaddled. So when Skims released the Seamless Sculpt Face Wrap —a compression garment that wraps the cheeks, chin, and throat in a contouring embrace—I knew it was something I needed. Immediately.

Kim Kardashian's clothing line released a face wrap with "shaping and sculpting" properties, according to its website. Will it work?

As for the SKIMS mogul’s blonde tresses, this isn’t her first rodeo. She last rocked the icy hair color for the Met Gala back in 2024, and again for her Marilyn Monroe-inspired look at the coveted fashion event in 2022.

Kim Kardashian modeled a daring sheer outfit paired with her viral Skims Face Wrap in photos featuring Khloé Kardashian and La La Anthony

On the plane, the reality star and business mogul was joined by her sister Khloé, as well as friend Alani “La La” Anthony, where the dress code appeared to be: big outerwear, big sunglasses, face wraps, and not much else.

Dr. Vinod Chopra, based in Fairfax, Virginia, is one of the many surgeons who voiced his opinion on TikTok. He told USA TODAY that a face wrap would typically be recommended to his patients after they underwent specific surgeries like a neck liposuction, a neck lift, buccal fat pad removal, or a face lift.

Face wraps are not new, and similar designs have existed for years, typically used post-surgery. But Skims has rebranded the concept saying the "must-have" wrap can be used "everyday" and that it's intended to "shape and sculpt".

The Face Wrap comes in one size and Clay and Cocoa colorways, with both ringing you up for $48 apiece. However, as of August 1, 2025, the new launch is sold out on Skims’ website.